Mobile holiday shopping deals achieved an impressive $73.7 billion from November 1 to December 1, 2025, underscoring mobile devices' dominance in the retail landscape and consumers' increasing reliance on digital platforms for holiday purchases.

The holiday deal season is evolving into a comprehensive Black November format for 2025, extending savings beyond traditional dates. This shift offers consumers more time and strategic opportunities to secure the best discounts on a wide range of products.

During the 2025 Black Friday Cyber Monday (BFCM) period, cross-border daily deals accounted for a significant 16% of all global online orders, underscoring the growing influence of international e-commerce and strategic discounting.

The National Retail Federation forecasts a robust 3.7% to 4.2% growth in holiday deals through December 31, 2025, indicating a strong consumer spending environment for the upcoming festive season.

Black Friday 2025 deals saw a significant 7% increase in average selling prices, primarily due to the cumulative effect of rising tariffs, reshaping consumer purchasing behaviors and retail promotional strategies.

Black Friday 2025 witnessed an unprecedented surge, reaching a peak deal volume of $5.1 million per minute, driven by sophisticated AI, personalized offers, and evolving consumer behavior, reshaping the future of retail and daily deals.

The 2025 Black Friday Cyber Monday (BFCM) period saw an unprecedented surge in e-commerce, with 94,900 merchants experiencing their best sales day ever, propelled by innovative strategies and evolving consumer behavior.

In 2025, the leading deal categories for consumers seeking significant savings were cosmetics, clothing, and activewear, driven by evolving consumer preferences and strategic retailer promotions across various platforms.

Cyber Monday 2025 witnessed a monumental surge in online spending, achieving an astounding $17.3 billion in nationwide sales, firmly establishing a new benchmark for digital retail and consumer engagement.

Adobe Analytics reported that Black Friday 2025 apparel deals averaged a significant 24% off, providing consumers with substantial savings across various clothing categories and highlighting key purchasing trends.