In 2025, holiday deal spending is set to extend across the entire month of November, moving away from single-day events to offer consumers a prolonged period of discounts and promotions, fundamentally reshaping the traditional holiday shopping season.

The 2025 Black Friday Cyber Monday (BFCM) season marks a significant shift in consumer deal hunting, moving from broad searches to highly personalized, precision-targeted offers driven by advanced AI and data analytics, enhancing shopping efficiency.

In 2025, electronics and furniture deals are significantly driving Buy Now, Pay Later (BNPL) transaction activity, reflecting evolving consumer preferences for flexible payment solutions in high-value purchases.

From November 1 through December 1, 2025, the global economy witnessed an impressive $137.4 billion in deal activity, signaling robust market confidence and strategic repositioning across diverse sectors.

Shopify merchants collectively achieved an unprecedented $14.6 billion in global sales during the 2025 Black Friday Cyber Monday weekend, demonstrating significant growth and the platform's pivotal role in modern e-commerce.

The 2025 Black Friday Cyber Monday (BFCM) events saw a significant surge, with the average cart value climbing to an impressive $114.70, reflecting evolving consumer purchasing behaviors and effective retail strategies.

Millennials significantly influenced Black Friday 2025, accounting for 51% of 'buy now, pay later' (BNPL) deal purchases. This trend highlights their financial habits and the growing integration of flexible payment options into major shopping events.

AI-driven deal discovery traffic is projected to experience an astounding 520% surge during the 2025 holiday season, fundamentally transforming consumer shopping behaviors and retail strategies through highly personalized and efficient deal identification.

The remarkable projection of 81 million consumers purchasing deals from Shopify-powered brands in 2025 underscores a significant shift in e-commerce, highlighting the growing influence of discounted offerings and platform capabilities in shaping consumer behavior.

Buy Now, Pay Later (BNPL) services were a significant force on Cyber Monday 2025, generating an impressive $1.03 billion in sales. This surge highlights BNPL's growing influence on consumer purchasing behavior and its critical role in the holiday shopping landscape.